What is Robin Redbreast Day?
We wouldn’t be where we are today without our namesake, the Robin Redbreast, so it’s only right that we return the favour. With global bird populations in decline, skies may soon be empty of melodies. If the birds disappear, the silence will be deafening.
To celebrate our little feathered friend, and raise awareness of the plight of birds, we partnered with BirdLife International and established Robin Redbreast Day back in 2021. So far, we’ve raised €250,000, but we’re just getting started.
Sadly, a decline in bird population is now a more pressing concern than ever with almost half of all bird species experiencing declines, and one in eight teetering on the brink of extinction.